Usually sewn inside the garment just below the collar, woven
labels are a constant display of your brand's signature, and for
that reason are a very important part of your overall marketing and
Woven labels have a unique brand value, because they carry the
brand imagery for the life of the garment, unlike swing tags which are removed before the
first wear or printed brand labels and
transfers, which fade, or wear off over time.
Manufactured in much the
same way as any fabric, woven
labels are created using
weaving looms that integrate warp and weft yarns together from an
electronic design or pattern.
The result is a tactile,
enduring and visually attractive product that can be produced in a
Qualities: the main being Satin, Taffeta and
Shades: we offer a comprehensive
shade range, or can closely replicate a preferred Pantone
Definitions: from standard
definition to the very latest high definition designs.
Finishes: including loop fold,
end fold, mitre fold.
From Concept to
At Image Label Systems, we bring
each customer's concept to life via a product development process
that reflects our almost 40 years experience in manufacturing woven
labels, combined with our desire to successfully blend design,
creativity and product functionality.
Creating the Look
Creating a classic woven
label begins with identifying the customers
graphic and functional requirements.
This includes establishing the appropriate yarn shades &
lustre, weave quality & definition, and label finish.
This is a consultative process, where we integrate the
customer's requirements with our technical expertise to construct a
Illustrating the Look
The final product 'brief' is
then illustrated in the form of finished artwork.
The artwork represents a two dimensional interpretation of the
finished label, from which product samples, or prototypes, will be
Reflecting the Look
Once artwork is approved, finished samples of the woven label
are prepared and provided to the customer. These samples
represent the look and feel of the future production,and allow the
customer to view their chosen shades, weave quality, finish and
physical dimensions, prior to committing to production.
Delivering the Look
Our woven labels are manufactured to exacting quality standards
to ensure consistency across multiple supply runs and
The latest trends in woven
labels are towards a high quality yet 'minimalist' design
approach, incorporating soft, natural shades, clean lines of
content and high definition (low denier) yarns, into a gentle and
The most popular quality
today is the Damask weave. A Damask weave uses a tight weave
structure that achieves a soft, subtle texture, gives more
intricate detail and delivers a 'high end' impression.
Also popular is the use of
low denier yarns to produce a high definition ("HD") finish.
In combination with a Damask weave quality, HD provides the premium
label result, with the ultimate in fine detail and
At Image Label Systems, we work with small and large
businesses and recognise the importance of flexibility,
collaboration and communication in delivering a successful end
For more information on how
we can deliver a successful end product for you, and promote your
brand identity, visit our website.